For writers and creators

Your article,
a story worth
watching.

Turn your writing into a video. Explore story ideas, choose a visual style, and refine the final cut in your own words.

The creative workflow

From article
to final cut.

A complete creative process, with your writing at the center. Shape the story, define its look, and refine every scene.

01 / Bring

Start with your words.

Upload an article, paste the text or bring a link. Keep the source and its figures close throughout the creative process.

Article

The quiet magic
of small things

The steam above a cup. The plant leaning toward a window. A familiar street, seen at a slower pace.

Your original writing
02 / Discover

Find the story inside.

Explore different hooks and narrative angles drawn from the article. Follow an idea or take the story in your own direction.

01
A closer look

Make an ordinary detail the beginning.

02
Turn the question around

Lead with what the reader might have missed.

03
One small change

Build the story around a different perspective.

03 / Design

Give it a visual voice.

Set the art direction, palette, pacing and atmosphere. Bring your own references and describe the details that make it yours.

04 / Write

Shape the spoken story.

Refine the narration before a scene is made. Keep the argument clear, adjust the tone, and approve the words at your own pace.

Narration

“What did you miss today?

The steam above a cup. The plant leaning toward the window.

Small things, waiting for a little attention.”

Your voice, carried through.
05 / Plan

See every story beat.

Turn the script into a storyboard. Review the visuals, narration and timing together before approving the sequence.

01 / The overlooked
02 / A closer look
03 / A new perspective
06 / Create

Bring each scene to life.

Create video clips from the approved storyboard. Keep the chosen treatment and recurring details connected across the story.

Scene 03Visuals · Motion · Narration
07 / Assemble

Make the pieces flow.

Bring the scenes, narration, music and captions into one cut. Review the rhythm from the opening hook to the final frame.

One connected story00:00 — 00:24
Narration
CaptionsA little attention.A different world.
08 / Refine

Direct the final details.

Annotate a scene or describe an edit in natural language. Compare the replacement and keep the current cut until you accept a change.

“Keep the words.
Make the color quieter.”

Scene-level direction

Find your visual voice

One story. A world of possibilities.

Go beyond the familiar. Explore six more ways your words could look and move.

Your direction, in your words

Keep control
of the final cut.

Point to what needs attention. Describe the change. Compare a replacement before making it part of your story.

Original scene
A quieter palette
A scene, a note, a considered change.
“Keep the narration and timing.
Make this scene’s colors quieter.”
  1. Annotate. Attach a note to a scene, moment or region.
  2. Compare. Review the replacement alongside the current cut.
  3. Accept. Choose the version that tells the story best.

Plans for your next story

Start with a story.
Choose your pace.

For the occasional spark and the steady publishing rhythm.

Starter

Find your visual voice

$20

A starting point for writers turning ideas into visual stories.

Pro

Build your creative rhythm

$60

For creators making video a regular part of their publishing.

Plotlight